The first ‘Kare’ Initiative

So when Katrina launched Kay Beauty it was all about “Makeup that KARES” an initiative taken by our very own star to give back to those who are in need. And we applaud Katrina for always finding ways to lend a hand to those who are less fortunate.

This is what Katrina had to say in her latest Instagram post announcing their first KARE initiative with the De’Haat Foundation….

Our first KARE Initiative is in support of the De’Haat Foundation.“I was so inspired by the work done by Vrundan (De’haat Foundation Founder) and her team. She has dedicated her life towards providing education and employment to the people of Pauni and Ganeshpur and we are very proud to be able to support her.  With the vision to provide livelihood rather than aid, De’Haat trains rural women in the production of handcrafted pencils made from recycled newspaper.
With every Kay Beauty lip product you buy, we’re sending you a complimentary handcrafted pencil from De’Haat. We Thank you for your support in advance and truly grateful.

Katrina Kaif on Instagram
Katrina with Vrundan (Founder of De’Haat Foundation)
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